It was a famous photo from photographer Dave Roth who photoshopped the head of his own daughter on a picture with a house on fire.
This photo was taken in 2008, when Zoe (the girl in the photo) grew up.
The picture made a real buzz in the internet becoming a very well known meme.
But did you know that Zoe had “brothers and sisters” all over the world at all times?
There was no photoshop or any other editing of the original, for the record. Zoe was actually standing across the street from a burning house.