Introduction:
What you think what MVP stands for, don’t you know? Let me tell you MVP is a Minimum Viable Product. It is the top product maintaining or managing concept. Companies use MVP when they want to launch a new product in the market. Companies use MVP to fulfill customer’s satisfaction with minimum features. With the help of this companies get to know about the demand of that product.
On the other hand, MVP allows you to add the most important and prioritize features only. Eliminate the non-related features that are not useful in the initial step. Always try to develop your MVP with few features but essential. Always try to evade complex features. As a result, you’ll get an app simple, user-friendly, and straightforward. The primary purpose of developing MVP is to understand your customer better.
Moreover, you can also evaluate what they want and need. You can get an idea of current marketing trends. So, you can stay competitive in the market. You will enable to remove and add new features to your final MVP app. Developing MVP with few features never means you won’t add those features again. You can add these negated features when you find a positive response from the customer side.
It indicates that you are more focused on the key features instead of complex. In other words, you are prioritizing the main features on a less important one. With customer feedback, you will be able to use these suggestions as to features. Customer suggestions are essential. Never ignore that. Giving feedbacks indicates that customers want such features to form your MVP app.
Now you have the knowledge about the importance of MVP. So, let’s discuss MVP essentials and develop the priority features list by keeping your goals in mind.
Why Create an MVP?
MVP can change the product strategy into reality. It is created to understand the customer in a better way. On the other hand, it allows you to evaluate customers need and want. So, design your MVP development in such a way that it satisfies your customers. MVP is something that you create to evaluate market demand and customer requirements. Add main features that are essential for the initial step.
You can add features after seeing market trends and what your customer like accordingly. You can add new and updated features from time to time. Don’t make MVP complex. A customer often ignores complex apps. A well-known company and good business people always focus more on understanding customer needs and wants. So, they can offer them the same things or features. In this customer-centric market, if you ignore your customers, then you lose your position soon.
Set Product’s Vision & Strategic Objectives
We have seen any organizations that every single person is ready to achieve the goal of the company. No matter he was CEO or a small level employee. Your overall goal must be the same that how to achieve that specific goal. So, as a team, you have to use your collective efforts to attain the organization’s purpose. On the other hand, this will help you to know your intended customers.
Moreover, the value of your product in the market. Your core vision and strategy can help you to achieve your goal. Don’t forget about your customers. Make sure that your vision also relates to customers’ needs and wants. Try to distinguish the features from each other. Let the main features come first, then those features that you won’t need now. You can add more features from time to time accordingly.
How to Prioritize Essential Features in Minimum Viable Product?
Giving priority to the essential features while creating MVP is the most important thing. You have to prioritizes which features are crucial and which are not that much important. Many companies make a long list of features for MVP. The best thing is that you have to add only essential elements.
MVP should be like this. Don’t add too many features. It will make MVP complex. You have to determine the features you will use in your product. The features will decide that what the app will do. There are some features you can consider while developing MVP like:
- Effect on the number of people who utilize the service
- User benefit
- MVP time!
- Possibility
- Value of Business
- Satisfaction of Customers
Make sure the product that you are developing must match the value. On the other hand, the developers’ team concentrates more on developing the minimal version of that product that satisfies validates your mobile app idea. However, before creating your app developer have to take many aspects in mind, such as the developer has to keep the risk low and the points mentioned below.
- The developer and the business owner’s responsibility is to differentiate between the must-have features and the non-related features. In other words, you have to separate priorities the valued features and non-valued features. This point is essential because if you don’t do that, it will affect the entire product. So, you are required to be careful with this.
- However, only add the priority features in the initial steps. It will help you to achieve market value. Always add those features that users need and want from your product. Don’t ignore the user’s demand. If you develop your product as per the users, you will be recognized in the market. Users play an essential role in this. If your product is not customer-centric, then your product has no worth.
- You have to determine the features your customers want. On the other hand, you have to decide that what your customer needs from your product. You have to prioritize. It is a somewhat challenging task. In this ever-changing market, the customer wants and needs change quickly. Customers wish for something, and they need something else.
- The importance of every feature must be discussed with the developer team. However, it allowed you to balance between the must-have and nice-to-have features. Developers have experience in doing this. It’s better to discuss with your team and come up with the balance in features. As a result, you will only add the priority features, remove the non-related features in the initial step.
- You have to be careful with the features that customers need. Evaluate and check every feature before adopting or adding the feature. As a result, they don’t defeat the motive of mobile app products. The remaining features you can add when you have a positive response from the customer side. There is no need to add an entire list of features in the initial step. Add these features as per the customer demand and market trends. On the other hand, also determine that in what way customers are interacting with your app.
- Don’t forget to add the customer service feature. This feature will enable you to update your app as per customer demands, need, and wants. The customer provides you multiple new ideas and suggestions of features that you can add to your app. it supports you in staying competitive in the market. On the other hand, it also aids you in staying up-to-date with current marketing trends. Moreover, it allows you to address customers’ issues.
- Always use the key performance indicators in your app. these KPIs will indicate which features need more attention and improvement. This information enables you to add such features in a new version. It can address the multiple expert demands of the entire plan. On the other hand, it will allow you to rank features. You will be able to check which feature is performing well among customers and which feature needs to update or change.
- The last thing is the nature of your app. It has its own importance. You have to determine the sector for your app. which sector is best suited for your app. on the other hand. You have to mention your targeted audience. These are the most critical factors. Moreover, the cost of developing MVP depends on the priority features that you want to add.
As a result, from the beginning of the project, development teams must take a business approach that considers client satisfaction, growth in lifetime value, acceptance rates, retaining rates, active users, growing users, acquiring overheads, average revenue per user, and ROI.
Final Notes
Prioritizing MVP features is not an easy task. It needs a lot of research and market knowledge. If you do this by yourself, it takes a lot of time. There are several companies you can take help from them. You can define your MVP by using multiple ways. In this guide, we have discussed some points that might help you in MVP software development.
